Rivers of Thought

Life, Leadership, Business & Technology

I was watching a local news segment the other day about the announced closing of the Macy’s store at a shopping center here in Indianapolis. The reporter was interviewing a woman, who had not realized the store was closed and had obviously attempted to shop there that day. When asked about her feelings seeing the store closed, she replied (and I paraphrase), “Well it’s really sad, another store abandoning the area all because they can’t make enough money.”

Really?

Really?

Does Macy’s have a moral or social obligation to keep a store open that does not meet their profit guidelines? They are in business after all to make a profit, aren’t they? And, if Macy’s does have that obligation, then don’t we have the obligation to shop there? I wish the reporter had asked the woman where else she was shopping that day. Wal-mart? Or perhaps some other discount retailer? Or maybe they should have asked how many times she comparison shopped and bought the same item from another retailer because they had it for a few dollars less than Macy’s.

It raises some interesting questions and it creates a vicious cycle.

As consumers we are always shopping for the lowest price, many times willing to give up brand loyalty, store loyalty and even quality to get it. This drives the small retailer from business, the larger retailers are constantly cutting costs to keep margins, and manufacturers also are forced to cut costs to make a profit. This can lead to lower wages for employees, jobs sent out of the country, reductions in quality, and ultimately to the elimination of the brand altogether. This, in turn, leads to workers making less money or losing their jobs, therefore needing to shop for the lowest price. We have met the enemy, and they are us!

On the other hand, businesses that continually raise prices as a way of increasing profit margins, or continually cut their costs to the detriment of their employees or their supply chains or the planet to increase their profit margins also contribute in large part to the cycle. (Yes, I believe businesses should make a profit!)

It raises some interesting questions, does it not?

For those that are wondering, yes, I know how to spell awareness (and so does my spell checker)!

I recently read the book “Awearness”, by Kenneth Cole, yes, that, Kenneth Cole, the fashion designer. (Thanks for the gift Jane!). I must admit, I was not AWARE of Mr. Cole’s involvement in social, environmental and political issues. He truly leads his company with a triple bottom line approach of People, Planet and Profit.

 It was my reading of this book that inspired me to create the “Rivers of Change Action Alert” that many of you received. (If you did not receive it and would like to receive a periodic email highlighting areas in which you can become involved, or you would like to see a sample, please drop me an email or post to this blog).

 The chapters in the book are divided into issues confronting the world such as: Political Activism, Human Rights, Civil Liberties, AIDs, the Environment and more. Each chapter begins with an introduction of the topic by Mr. Cole. Following the introduction are articles written various people, some who have reached celebrity status and some who may not be household names. These articles zero in on specific aspects of the issues. One of the things that set this book apart in my mind is the way each chapter closes.

 Each chapter ends with a section titled “HOW TO…” which details several ways an individual can get involved with the issue covered in the chapter. These actions are categorized by “Time”, “Items”, “Expertise”, and “Dollars”. Following that is the “WHERE TO…” section which provides descriptions and web addresses for a multitude of organizations working on that particular issue.

 This book has something for everyone from Robert Redford writing on free speech to Rachael Ray on nutrition for kids. The list of authors is incredible: Melissa Etheridge, Martin Luther King III, Ashley Judd, Russell Simmons, Jon Bon Jovi, Lauren Bush, Lance Armstrong, Dr. Victoria Hale, President Bill Clinton, Sir Elton John, Ludacris, Sarah Brady, and many, many, more!

 The Environment chapter, titled “Is It Us, or Is It Warm in Here?” begins with an article by Robert F. Kennedy, Jr. about kicking our carbon addiction, moves through Avery Hairston encouraging youth involvement and Woody Harrelson on sustainable living and ends with Alicia Silverstone on the impacts of our diets on the environment and Lance Bass on how to spread the word. The “HOW TO…” section has suggestions for using our Time to become politically involved or encouraging involvement at work or school, and thinking green at home. The Items category recommends BYOB (Bring your own bag) shopping or building a rainwater-catching system. It goes on to encourage using our Expertise to produce a website, become a public speaker, or start a community garden. We can also put our Dollars to use by buying local, or save money by saving energy, or sponsoring and endangered animal.

 I am certainly not doing the book justice here. I encourage you to check out KennethCole.Com or Awearnessblog.Com and of course read the book! And please, let me know your thoughts after you do!

Valley Forge, PA.-The site of George Washington’s famous winter at Valley Forge soon will be home to the nation’s newest power plant. Approval was granted today for the construction of a 250-Megawatt Coal-fired power plant adjacent to the Valley Forge National Park. While the main generating station will not be on park grounds, plans call for four 300+ foot wind turbines and a 400+ smokestack to be located on park property near General Washington’s winter command. Water for the plant will be obtained from the Schuylkill River. Project Manager Tom Jackson, a self-proclaimed revolutionary war buff, states, “I don’t believe the presence of these structures will detract from the historical significance of the park at all. In fact, the steam and exhaust from the smokestack may add to the experience as you envision the smoke from the campfires rising above…”


Ok, now that I have your attention, let me tell you the announcement above is not true. But didn’t it raise some concern? Weren’t you thinking, “How could they do that to such an historic site?” What if instead, I had chosen the Gettysburg Battlefields, or the site of Mount Rushmore, or anyone of our nation’s historic sites? Would that move you to stand up and say, “No!”? What if I told you it was happening in Montana?

 
Over 200 years ago, Captains Lewis and Clark and their team of 30+ men, Sacagawea and her baby were making their way up the Missouri River on their way to the Pacific Ocean. After rowing, poling, and pulling upstream for over 2,000 miles and being away from U.S. civilization for over 14 months they encountered the Great Falls of the Missouri. The falls, while beautiful, were not one cascade as they had understood, but five and were a formidable obstacle between them and the way west. What they thought would be a minor inconvenience of a portage, was in fact over 18 miles and delayed them almost a month while they moved their gear around the falls. Pushing, pulling, and sometimes crawling while they transported hundreds of pounds of provisions in the brutal heat, across punishing prickly pear cactus. It was an epic effort like few others in American history.

 
It is here, at the site of a National Historic Landmark designating the location where the men of the Expedition left the Missouri River and began their toil across the Montana plains, that SME Electric is actually building a 250 Megawatt Coal-fired power plant. The Highwood Generating Plan makes provisions for the wind turbines and smokestack described in my hypothetical story above: they are to be located on and adjacent to the Landmark. In one of the few places left on the 4000+ mile Lewis and Clark Trail that one can still stand and see pretty much what they saw 200 years ago there will now be an enormous power plant, towering wind turbines, smokestacks… and tons and tons of coal ash. This unique site will be lost for eternity.

 
Several organizations are working to halt construction. Some due to environmental concerns, some due to historical preservation concerns, while some say the area just simply does not need the power the plant will generate. Rather than replicating that information here, please take the time to review the links below (I urge you to review the Great Falls Tribune link, it contains some excellent pictures, charts and maps of the area designated for the plant, as well as links to up to the minute news).

 
Links:

Montana Environmental Information Center
Preservationnation.org
Montana Preservation Alliance
Great Falls Tribune
Citizens for Clean Energy

Construction has already begun, but it is not too late to stop the destruction of this piece of our national heritage. I implore you to write your congressmen, your senators and others asking them to step in and stop this project. In addition, please write to the Montana Department of Environmental Quality, The National Park Service and the US Army Corp of Engineers.

Richard Opper, Director Montana Department of Environmental Quality
Karen Breslin, National Parks Service

US Army Corps of Engineers – Helena, MT – (406) 444-6670

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INSIGHTS

Insights is the weekly, thought-provoking newsletter from Jeffrey S. Ton.
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